Babette van Aalst

10/06/26, 10:00 pm

Babette van Aalst is a Ghanaian-Dutch entrepreneur, advertising expert, copywriter and event curator with 13 years of experience shaping brands and culture across the UK and Ghana. A proud mother to an amazing 8-year-old, Babette is as passionate about creativity as she is about representation.

She began her career in advertising, working with powerhouse brands like Airtel Ghana, KFC, Martini, ABL, and Hennessy, where she brought campaigns to life as both a copywriter and project manager. In 2018, she took the leap into entrepreneurship, founding her boutique agency Loaves and Fish Ltd, delivering fresh, impactful work for clients including Conship (Ghana), Take Back the Mic (USA), Tomato Restaurant (Ghana), Talking Drum Restaurant (London), and One Voice Choir Ghana.

Since 2020, Babette has expanded her creative footprint into music, production, and events. She has been behind the scenes of major music videos for global stars like Burna Boy, Wizkid, and Jae5—contributing to hit visuals such as Dimension (Jae5 ft. Rema & Skepta), Onyeka (Burna Boy), and Essence (Wizkid ft. Tems). She also served as assistant director on Macosa (DJ Nore ft. Eugy Official & Quamina MP) and has produced for international acts including Rebecca Garton, Novelist, and Moliy.

Today, Babette manages a dynamic roster of talent—Baby Jamaica, DJ Dan Dans( UK), DJ Sammy ( UK), Eno- one, Addo and DJ Budu—while continuing to shape experiences as an event curator. Her projects include The Influencer Sway, Made in Mars (East Legon’s weekly rooftop party), Pink Clouds Charity Concert, The Saturday Club at De Keuken, Boyd Live at Mars, Le Jardin Secret at Yaya La Parisienne, and The Creative Mixer with The Mixer People. She’s also currently a Creative Group Head at Publicis West Africa working on brands like MILO Ghana and Nigeria , Ideal Milk, Carnation Milk & NIDO central West African region.

Whether in advertising, entertainment, or events, Babette brings bold ideas to life and creates spaces where culture, creativity, and community meet.